Research and Testing - AP Psychology

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Question

What is the purpose of randomness during the selection process of participants for a study?

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Answer

The purpose of random sampling methods is to ensure that one individual does not have a greater chance of selection than any other. Although random sampling reduces the effects of random variables, like error, they are not completely eliminated. Representation is not guaranteed, but is likely heightened. Although randomness does not ensure conclusive results, it helps to validate any results of a study against one that is not random.

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